Because you don't have to start with a new database
One of the topics we like to come back to on this blog is Azure Mobile Services (ZUMO) – and rightfully so, because that’s a terrific service, capable of smoothly fueling your application’s backend in a hassle-free and scalable manner.
One thing you might have noticed about ZUMO though, is that pretty much all the online tutorials and materials related to it will show you how to work with it from scratch. One of the unknown facts about it, is that, with some slight modifications, you can actually plug in your existing SQL Server (or rather SQL Azure) database (provided you have earlier migrated it to Windows Azure of course), and serve it for your application utilizing the power of Azure Mobile Services.
Let’s a have a look at how you’d configure that.